"Innovation is CREATIVITY that ships" (Steve Jobs). Not a PowerPoint slidedeck.

To quote Stephen Covey — “Sharpen the Saw means preserving and enhancing the greatest asset you have – YOU.”

It is often easy to get wrapped up in the demands of continuous production and unconsciously ignoring this sage advice of “sharpening the saw” or rejuvenating production capacity of human talent. Practicing the sharpening of the saw is akin to the rigor of relentless training for any sport — be it athletics, skiing or mountaineering — and is a hero’s journey and consciously abandoning the victim’s mindset.

As Jim Collins insightfully observed while synthesizing his mountaineering experience, “You’ll only find your true limit when you go to fallure, not failure.” By not letting go, brink-of-failure designs may emerge as innovation breakthroughs, often as surprises, in enduring great companies.

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“Because corporations have a low tolerance for failure — and face it, innovation carries risks—getting the true buy-in needed to see innovations through can be difficult.”

Mining why we failed in the past is a tired tradition. A corporation that competes for the future adopts a growth mindset and chooses fallure over failure.

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