"Innovation is CREATIVITY that ships" (Steve Jobs). Not a PowerPoint slidedeck.


Sentimetrix is a disruptive innovation for sentiment analysis developed by a team led by Dr. VS Subrahmanian. Sentimetrix tracks opinion expressed on topics in all kinds of text objects in the social media setting.

  • News
  • Blogs
  • Tweets
  • Emails
  • SMSs
  • Other documents

Sentimetrix also allows you to track sentiment at both the topic and sub-topic level.

In this blog post, I’d like to share the dialogue mapping of the capability provided by Sentimetrix in order to accelerate the venture consumption of this technology innovation.

What is Sentiment Analysis?

What are primary applications where text comes into play?

What is the market opportunity?

What is the target market for sentiment analysis technology?

What is the capability of Sentimetrix?

Sentimetrix Product Line

What is the “Yellow Brick Road” approach to Sentiment Analysis?

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